Should You Take Your Home Off the Market or Try Again?

Selling your home in East Texas can be a rollercoaster. If your listing hasn’t attracted the right buyers, you might be wondering…should you take it off the market or give it another shot?

I’m Kristin Koonce, your go-to East Texas listing agent, and I help homeowners across Longview, White Oak, Kilgore, Hallsville, Carthage, Gladewater, Henderson, Tatum, and surrounding areas make these decisions with confidence. Whether you’re planning to sell in 2026 or simply exploring your options, here’s a guide to help you decide the best path forward.

1. Why Homes Get Stuck on the Market

Before making any decisions, it’s important to understand why a listing isn’t performing. Common reasons in East Texas include:

  • Overpricing: buyers scroll past homes priced too high for the market

  • Limited exposure: MLS-only listings without social media or targeted marketing reach fewer buyers

  • Presentation issues: poor photography, cluttered rooms, or lack of staging

  • Market shifts: local demand, interest rates, or seasonal trends can impact showings

Identifying the root cause is essential before deciding whether to pause your listing or relaunch with a new strategy.

2. Taking Your Home Off the Market

Sometimes a short break can be beneficial:

  • Time to reassess: allows you to gather feedback, fix repairs, or update your home

  • Reduce stale perception: homes that linger can develop a “stale” reputation among buyers

  • Strategic relaunch planning: gives your agent time to develop a new marketing strategy

IMPORANT: Simply taking it off the market without addressing underlying issues may delay a sale further. The goal should always be to come back stronger.

3. Relaunching Your Home

If you’re considering trying again, a relaunch can breathe new life into a listing and it often works better than waiting for buyers to “come around.”

Key steps for a successful relaunch:

  • Aadjust pricing strategically using comparative market analysis

  • Update visuals: professional photography, video tours, and drone shots for land or unique properties

  • Refresh marketing copy with a lifestyle-focused approach

  • Stage the home to make it feel move-in ready

  • Target your audience across social media, email campaigns, and local agent networks

As your East Texas listing agent, I coordinate every detail to make sure your home shines the second time around!

4. When a Relaunch Makes the Most Sense

A relaunch is ideal if:

  • Your home is beautiful but overlooked

  • Marketing and presentation were weak the first time

  • Pricing needs a strategic adjustment

  • You want to maximize your sales price in 2026

Many sellers I work with find that a fresh approach attracts more buyers, increases showings, and sometimes even generates multiple offers in a short period.

5. Working With the Right Listing Agent

The decision to take your home off the market or relaunch isn’t just about timing. It’s about strategy. The right agent will:

  • analyze why your listing hasn’t sold

  • develop a custom relaunch plan

  • market your property to the right buyers (including high-dollar investors when applicable)

  • handle negotiations to get top dollar

As your go-to East Texas listing agent, I specialize in turning challenging listings into success stories whether you’re in Longview, White Oak, Kilgore, Hallsville, Carthage, Gladewater, Henderson, Tatum, or surrounding areas.

Final Thoughts

Taking a listing off the market isn’t a failure and trying again doesn’t mean you did something wrong. With the right strategy, pricing, and marketing, your East Texas home can attract the right buyers, even if it struggled before. If you’re thinking about selling in 2026 or want to explore your options, let’s talk. I’ll help you decide whether to pause, adjust, or relaunch and then create a custom plan that positions your home for success.

CLICK HERE TO GET A FREE HOME VALUE REPORT.

I don’t just list properties…I SELL THEM! #getlistinwithkristin

Kristin Koonce, REALTOR®
(903)241-2608
kristinkoonce@gmail.com
www.kristinkoonce.com
BOLD Real Estate Group, Suzanne Smith, Broker/Owner

Kristin Koonce, REALTOR®

Let’s make your listing FAMOUS!

My name is Kristin Koonce, and I’m a one-of-a-kind East Texas listing agent with BOLD Real Estate Group, proudly serving Longview, White Oak, Hallsville, Tyler, and surrounding East Texas communities. I specialize in helping homeowners and land owners see the value and potential in what they already own—and using creativity, strategy, and heart to bring that vision to life.

I’m not your average real estate agent. I stepped into this business boldly because I believe real estate should be done differently—with integrity, intention, and a genuine love for people. I focus on building long-term relationships, staying connected long after the sale, and empowering my clients to make smart, confident financial decisions about their homes and land across East Texas.

My business is built on one simple philosophy—love people well. Every client matters. Every story matters. When you work with me, you’ll never feel like just another transaction. I treat each client as if they were my only one—because trust is earned, and results should follow. My goal is for clients to walk away saying:

“Working with Kristin is better than trying to do this alone.”

I’m known for being creative, proactive, strategic, and detail-oriented. I think ahead, solve problems quickly, communicate clearly, and handle the behind-the-scenes work others avoid. I operate with kindness, professionalism, punctuality, and grace, collaborating seamlessly with agents, lenders, inspectors, appraisers, and title companies to ensure smooth transactions.

If you’re looking for a trusted listing agent in White Oak, Longview, Hallsville, or anywhere in East Texas, I’m here to help. I’m an active member of the Longview MLS, Tyler MLS, and MetroTex, and I specialize in selling residential land, acreage, inherited properties, fixer-uppers, and family homes.

Whether your property is full of memories, potential, or possibilities—I can help you sell it with confidence and care.

I don’t just list properties…I SELL THEM! #getlistinwithkristin

https://www.kristinkoonce.com
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The Ultimate Relaunch Strategy for Expired Listings in East Texas